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Our client is a U.S.-based digital marketing agency specializing in the home services industry. They support local businesses such as HVAC, roofing, plumbing, painting, and other service-area companies across the United States. Their solutions include SEO, paid media, and client acquisition systems designed to help local brands grow. They are now looking for a hands-on SEO Lead who will own and run the SEO department, improve local rankings for multi-location clients, and help shape the long-term SEO function as the company scales. This role is responsible for leading the SEO function end-to-end while managing a portfolio of 10–15 client accounts. It requires deep expertise in Local SEO, technical optimization, content planning, GBP management, and multi-location ranking strategies. The SEO Lead will collaborate with internal teams (content, paid media, operations, development) and external vendors (writers, link builders). Although this is not a people-management role at the start, the person will fully own the SEO process, act as the internal SEO expert, and help define future workflows for the department. After the onboarding period, this person will be the primary owner of the SEO function.
✅ 5+ years hands-on SEO experience
✅ Local SEO
✅ Technical SEO
✅ Content planning
✅ GBP management
✅ Multi-location ranking strategies
✅ On-page optimization
✅ Metadata
✅ Schema
✅ Internal linking
✅ Keyword clustering
✅ Header hierarchy
✅ Content layout
✅ Technical SEO audits
✅ CWV
✅ Page speed
✅ Indexing
✅ Site structure
✅ GEO/city expansion strategies
✅ Google Business Profile
✅ Content & link building
✅ WordPress for SEO
✅ Advanced analytical skills
✅ Strong English communication skills
✅ Experience managing multi-location or franchise clients
✅ Experience building SOPs or SEO playbooks
✅ Familiarity with AI content-generation tools
Competitive compensation in USD
Full-time
Remoto
✅ U.S. holiday schedule (12–13 company holidays)
✅ 10 PTO days per year (vacation + sick days)
✅ Opportunity to build and lead the SEO function
✅ Ability to shape long-term SEO processes and future team structure
✅ Monday to Friday
✅ Full-time
✅ Strong overlap with U.S. Eastern Time (approx. 8am–5pm or 9am–6pm EST)
✅ At least 4 hours overlap with Arizona-based team required
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